Why Wear Natural Fibres?

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Why Choose Natural Fibre Knitwear?

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April is Earth Month, and while the most sustainable item in your wardrobe will always be the one you already own, choosing to invest in natural fibre knitwear you'll love and wear for years to come reduces the harmful impact fashion has on our environment.


Each piece in our collection is produced to the highest standard in our family-owned and operated factories and made to last. The natural yarns we work with are free from micro-plastics, come from renewable sources and will naturally biodegrade when eventually discarded.


These yarns are nature's performance fabrics, with naturally evolved properties that provide pure comfort. For the spring months, our cotton and extra fine merino knitwear offer lightweight yet warm layers for changeable weather. Learn more about the benefits of wearing these intelligent yarns.


WHY WEAR COTTON? | FIBRE BENEFITS

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Suitable for even the most sensitive skin, cotton is soft, breathable and cool. Easy to care for, this low-maintenance fibre is durable enough to withstand everyday wear and tear.


Synonymous with the warmer months, cotton is the perfect fibre for your spring wardrobe, offering a lightweight and comfortable yarn thanks to its hollow cellulose fibres.

WHY WEAR MERINO? | FIBRE BENEFITS

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Lightweight and thermo-regulating, merino wool is suitable for wearing all year round. Naturally crease-resistant with an elegant drape, this luxe Italian-spun fine knit yarn is the perfect way to elevate your every day or work wardrobe.


With the ability to wick moisture away from the skin, merino keeps you cool and dry, and its natural odour-repellence means it needs less regular washing. This also makes it an ideal fabric to work out in. 

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We are Paul James - a luxury, Leicestershire-based knitwear manufacturer. We strive to deliver the purest knitwear experience, which is why we shun man-made fibres, instead using only 100% natural fibre yarns in the production of our knitwear. Read more…


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Build A More Sustainable Wardrobe | Earth Month
SHOP WITH LOYALTY
Why Choose Natural Fibre Knitwear?
WOMENS KNITWEAR
MENS KNITWEAR
April is Earth Month, and while the most sustainable item in your wardrobe will always be the one you already own, choosing to invest in natural fibre knitwear you'll love and wear for years to come reduces the harmful impact fashion has on our environment.
Each piece in our collection is produced to the highest standard in our family-owned and operated factories and made to last. The natural yarns we work with are free from micro-plastics, come from renewable sources and will naturally biodegrade when eventually discarded.
These yarns are nature's performance fabrics, with naturally evolved properties that provide pure comfort. For the spring months, our cotton and extra fine merino knitwear offer lightweight yet warm layers for changeable weather. Learn more about the benefits of wearing these intelligent yarns.
** WHY WEAR COTTON? | FIBRE BENEFITS
------------------------------------------------------------
COTTON KNITWEAR FOR HER
COTTON KNITWEAR FOR HIM
Suitable for even the most sensitive skin, cotton is soft, breathable and cool. Easy to care for, this low-maintenance fibre is durable enough to withstand everyday wear and tear.
Synonymous with the warmer months, cotton is the perfect fibre for your spring wardrobe, offering a lightweight and comfortable yarn thanks to its hollow cellulose fibres.
** WHY WEAR MERINO? | FIBRE BENEFITS
------------------------------------------------------------
EXTRA FINE MERINO KNITWEAR FOR HER
EXTRA FINE MERINO KNITWEAR FOR HIM
Lightweight and thermo-regulating, merino wool is suitable for wearing all year round. Naturally crease-resistant with an elegant drape, this luxe Italian-spun fine knit yarn is the perfect way to elevate your every day or work wardrobe.
With the ability to wick moisture away from the skin, merino keeps you cool and dry, and its natural odour-repellence means it needs less regular washing. This also makes it an ideal fabric to work out in.
INVEST IN YOUR WARDROBE WITH YOUR LOYALTY POINTS
You have 0 points
SHOP WITH LOYALTY
EXPLORE OUR WORLD
MEN
WOMEN
SALE
ABOUT
We are Paul James - a luxury, Leicestershire-based knitwear manufacturer. We strive to deliver the purest knitwear experience, which is why we shun man-made fibres, instead using only 100% natural fibre yarns in the production of our knitwear. Read more…
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