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Paulas Choice
From breakouts and sensitive skin to wrinkles & fine lines, we've got a solution! View it in your browser
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SHOP BESTSELLERS EXPERT ADVICE YOUR ROUTINE
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Get better, faster results
Knowing what products work together, how they benefit your skin and the order in which to use them is essential to creating the most effective skincare routine for you. Whether you want to smooth wrinkles, address breakouts or target other skin concerns, it all starts with a personalised skincare routine.
DISCOVER MY ROUTINE
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"I have breakouts & acne-prone skin"
Breakouts don’t just affect how you look, they can really zap your confidence. Fortunately, with the right skincare there’s a lot you can do to prevent them.
GET CLEAR SKIN
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"I have sensitive skin"
Sensitive skin can feel dry or tight, and become red or blotchy after using an irritating skincare product – use mild products with ingredients that are free of fragrance and other skin irritants instead.
SOOTHE & REPAIR
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"I have fine lines & wrinkles"
Sun damage leads to the breakdown of collagen and elastin in your skin and causes DNA damage. With the right anti-ageing products, you can stimulate your skin to behave younger, resulting in a more youthful appearance.
TARGET SIGNS OF AGEING
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"I have keratosis pilaris on my body"
Do you have patches of small red bumps on your upper arms, back or thighs? Do they look and feel like goose bumps? Do you occasionally suffer from itching in these areas? Then your skin is probably prone to keratosis pilaris. Fortunately, there are things you can do.
SMOOTH SKIN

Did you know…
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What do you want to know more about?
Knowing and understanding how your skin functions and how ingredients work can help you achieve beautiful and healthy-looking skin, no matter what your skincare concerns are. From acne & breakouts, skin ageing & wrinkles to exfoliants and specific ingredients, you will find all our research-based articles on skincare and skin concerns.
DISCOVER ARTICLES
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Got a question about your skin concerns?
Get in touch with our skincare experts for free and personal skincare advice. It's our mission to help you achieve your skincare goals!
CONTACT US
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PAULA'S CHOICE CUSTOMER CARE
We're here to help. Skincare advice, order inquiries & everything in between.
Call +44 (0) 203 608 9813 or chat for a quick response from one of our skincare experts.
BEAUTY BEGINS WITH TRUTH
You deserve smart skincare choices — minus all the hype.
The products you use should work and be good for your skin, no exceptions.
Based on our heritage in consumer advocacy, each of our formulas is effective,
safe and backed by cited research.

We uncover the truth about skincare and share all of the facts with you along the
way - because keeping your skin healthy shouldn't be a mystery.
+SMART +SAFE +EFFECTIVE +NON-IRRITATING +NEVER ANIMAL-TESTED
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Paula's Choice UK | 71-75, Shelton Street, Covent Garden, London, WC2H 9JQ | United Kingdom
© 2024 Paula's Choice. All rights reserved.Paula's Choice and Cosmetics Cop are registered trademarks of Paula's Choice LLC.
                                                           
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Text-only version of this email

From breakouts and sensitive skin to wrinkles & fine lines,
we've got a solution!
Paula's Choice Skincare
Get better, faster results
Knowing what products work together, how they benefit your skin and the
order in which to use them is essential to creating the most effective
skincare routine for you. Whether you want to smooth wrinkles, address
breakouts or target other skin concerns, it all starts with a
personalised skincare routine.
DISCOVER MY ROUTINE
"I have breakouts & acne-prone skin"
Breakouts don’t just affect how you look, they can really zap your
confidence. Fortunately, with the right skincare there’s a lot you can
do to prevent them.
GET CLEAR SKIN
"I have sensitive skin"
Sensitive skin can feel dry or tight, and become red or blotchy after
using an irritating skincare product – use mild products with
ingredients that are free of fragrance and other skin irritants instead.
SOOTHE & REPAIR
"I have fine lines & wrinkles"
Sun damage leads to the breakdown of collagen and elastin in your skin
and causes DNA damage. With the right anti-ageing products, you can
stimulate your skin to behave younger, resulting in a more youthful
appearance.
TARGET SIGNS OF AGEING
"I have keratosis pilaris on my body"
Do you have patches of small red bumps on your upper arms, back or
thighs? Do they look and feel like goose bumps? Do you occasionally
suffer from itching in these areas? Then your skin is probably prone to
keratosis pilaris. Fortunately, there are things you can do.
SMOOTH SKIN
Did you know…
What do you want to know more about?
Knowing and understanding how your skin functions and how ingredients
work can help you achieve beautiful and healthy-looking skin, no matter
what your skincare concerns are.
From acne & breakouts, skin ageing & wrinkles to exfoliants and
specific ingredients, you will find all our research-based articles on
skincare and skin concerns.
DISCOVER ARTICLES
Got a question about your skin concerns?
Get in touch with our skincare experts for free and personal skincare
advice.
It's our mission to help you achieve your skincare goals!
CONTACT US
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2024
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